When students study business and concentrate on Marketing, they combine a number of skills to prepare them for a successful career in business.
BSBA students who concentrate in Marketing take a diverse group of marketing courses including those in:
The Fairmont State University Marketing program integrates marketing training with accounting, management, finance and economics. A combination of these skills helps prepare our students for current marketing trends and opportunities.
College of Business & Aviation and Marketing faculty members are confident their graduates can compete for positions with graduates from any other school. Ideal positions for Marketing graduates include: